Private Real Estate Listings Ignite Fight Over How US Homes Are Sold
No. 1 brokerage Compass is pushing for sellers to market houses exclusively. Rivals and digital giant Zillow are striking back.
Compass’ Team Hatvany in San Francisco, where private listings are a growing part of the housing market.
Photographer: Gabriela Hasbun for Bloomberg Markets
Perched atop San Francisco’s northern hills, Pacific Heights is a bastion of old money, new fortunes and off-market home sales. Here, discretion in real estate isn’t just expected, it’s required.
Butch Haze would know: Real estate is the family business. His late mother was a top Sotheby’s agent. Today, he’s one of the founding agents of Compass Inc.’s San Francisco business and runs a team that ranks among the top 100 across all firms nationwide.