Bloomberg Business of Sports

Bloomberg
  • 4.0 (145)
  • SPORTS NEWS
  • UPDATED WEEKLY
Bloomberg Business of Sports

Michael Barr, Scarlet Fu and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the final score.

  1. 2H AGO

    WNBA Plans Expansion; Rich Paul's New Masterclass

    Join hosts Michael Barr and Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports. Bloomberg News senior reporter Kim Bhasin joins to do a check in on the sneaker industry. He discusses his reporting on New Balance relaunching its basketball business with new NBA top draft selection Cooper Flagg as a big part of its efforts, plus how Nike's latest upbeat forecast suggests that CEO Elliott Hill's plans for the brand might be starting to work.  Then, Bloomberg US sports business reporter Randall Williams joins to discuss the WNBA's plans to add three teams in Cleveland, Detroit and Philadelphia with a record expansion fee.  Plus, a special conversation with Klutch Sports founder and CEO Rich Paul about his latest project with Masterclass.  See omnystudio.com/listener for privacy information.

    39 min

  2. 6D AGO

    Oklahoma City Celebrates First NBA Title

    Join hosts Michael Barr, Damian Sassower and Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports.  The Oklahoma City Thunder’s Game 7 win Sunday over the Indiana Pacers delivered the most-watched NBA finals game in six years, Walt Disney Co.’s ESPN said. The Thunder’s 103-91 victory averaged 16.4 million viewers, the network said in a statement Monday, citing Nielsen data. The entire series averaged 10.3 million viewers per game, the least since 2021.  Bloomberg US sports business reporter Randall Williams joins to discuss this year’s finals and some of the other big headlines in the NBA, including Cooper Flagg going first in the NBA Draft. Then, Michael Israel, Chief Information & Technology Officer of the Kraft Group joins to discuss some of the innovations he’s helping to spearhead across the company and including at Gillette Stadium and how Kraft Group is using artificial intelligence.  Then, Oklahoma City Mayor David Holt joins to talk about the Thunder bringing an NBA championship to his town, what it took to bring an NBA franchise there to begin with and what the team’s success means going forward. Plus, we hear a portion of the latest episode of “The Deal with Alex Rodriguez and Jason Kelly”, featuring Bridgewater founder Ray Dalio and legendary football coach Bill Belichick. See omnystudio.com/listener for privacy information.

    38 min

  3. JUN 20

    Ice Cube on BIG3's New Season; Buss Family Sells Lakers at $10 Billion Valuation

    Join hosts Michael Barr, Damian Sassower and Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports.The Los Angeles Lakers, the storied National Basketball Association franchise that’s won 17 championships, second only to the Boston Celtics, will be sold at a record $10 billion valuation, according to people familiar with the discussions. The Buss family has agreed to sell its majority stake to Los Angeles Dodgers owner and Guggenheim Partners LLC Chief Executive Officer Mark Walter, the people said. The pricetag crushes the record for a professional sports team set in March by the Celtics, which were purchased for $6.1 billion by a group led by Bill Chisholm. Before the Celtics sale, the Washington Commanders of the National Football League were sold to a group led by Apollo Management co-founder Josh Harris for $6.05 billion. Bloomberg global business reporter Ira Boudway joins to discuss.Blake Walker of Arcis Golf joins to talk about his company acquiring three clubs in the Atlanta-area, adding to the footprint of the second-biggest owner and operator of US golf facilities.Then, Vanessa Perdomo sits down with Fabien Allegre, chief brand officer of Paris Saint-Germain football club about its participation in the FIFA Club World Cup, and how it's growing in the US.Plus, Ice Cube returns to talk about BIG3's growth as its new season gets underway. See omnystudio.com/listener for privacy information.

    39 min

  4. JUN 14

    Special Edition: The Business of Soccer

    On the first edition of the Business of Soccer, Vanessa Perdomo speaks with US Soccer CEO and Secretary General JT Batson and DAZN CEO of Growth Markets, Pete Oliver. See omnystudio.com/listener for privacy information.

    31 min

  5. JUN 13

    NCAA Faces Legal Risks Despite NIL Settlement; DAZN's Global Soccer Push

    Join hosts Michael Barr, Scarlet Fu and Damian Sassower for a look at some of the latest headlines and stories in the business of sports. A federal judge’s final approval of the NCAA’s $2.8 billion settlement with student-athletes won’t quell all the antitrust threats for the sports organization as it seeks to provide stability in college sports. Bloomberg's antitrust reporter Katie Arcieri joins to discuss.  Then, Vanessa Perdomo sits down with DAZN's CEO of Growth Markets Pete Oliver to talk about the opportunity the streaming company sees in soccer and how it's carrying FIFA Club World Cup games this weekend around the globe.  See omnystudio.com/listener for privacy information.

    38 min

  6. JUN 6

    Masai Ujiri's Giants of Africa, US Soccer President JT Batson

    Join hosts Michael Barr, Damian Sassower and Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports. Marty Edel, co-chair of the Goulston & Storrs sports law practice and adjunct professor of law at Columbia Law joins to break down some of the latest legal headlines in sports, including the battle for player compensation in college sports and the MLB recently ruling to allow Pete Rose into the Hall of Fame. Toronto Raptors president and vice-chairman Masai Ujiri joins to talk the latest headlines in the NBA, his team and how he's growing basketball in Africa and using the game to empower young people through his Giants of Africa. Plus, listen to a special conversation Vanessa Perdomo has with US Soccer CEO and Secretary General JT Batson ahead of the Concacaf Gold Cup and in anticipation of the US hosting the FIFA World Cup in 2026. See omnystudio.com/listener for privacy information.

    39 min

  7. MAY 30

    Gerard Pique on Kings League; New Look Intuit Dome

    Join hosts Michael Barr, Damian Sassower and Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports.Bloomberg Business of Sports Reporter Randall Williams details the latest private equity investments into NFL franchises. Bloomberg Sports Reporter Vanessa Perdomo speaks with former FC Barcelona star Gerard Pique and Kings League CEO Djamel Agaoua on the rising popularity of the seven on seven soccer league, which was launched in 2022. Gillian Zucker, CEO of Halo Sports and Entertainment and President of Business Operations for the LA Clippers, joins to discuss the successful first season for the tech-heavy Intuit Dome. See omnystudio.com/listener for privacy information.

    39 min

  8. MAY 23

    IndyCar President Doug Boles, Prime Video's Sports Chief Jay Marine

    Join hosts Michael Barr, Damian Sassower and Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports.Amazon is betting big on sports for Prime Video and its excited for this year's slate of Thursday Night Football games on the platform. Bloomberg News media reporter Hannah Miller joins the team to talk about Prime Video's growing sports programming stable with Jay Marine, Amazon's VP and global head of Prime Video Sports. Then, it's all about racing. Vanessa Perdomo sits down with NASCAR racer Katherine Legge to talk about her career and diversity in racing. And we get ready for Sunday's Indianapolis 500 with IndyCar and Indianapolis Motor Speedway president Doug Boles. See omnystudio.com/listener for privacy information.

    39 min
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4
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145 Ratings

About

Michael Barr, Scarlet Fu and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the final score.

Information

  • Channel
    Bloomberg
  • Creator
    Bloomberg
  • Years Active
    2017 - 2025
  • Episodes
    991
  • Rating
    Clean
  • Copyright
    2025 iHeartMedia, Inc. © Any use of this intellectual property for text and data mining or computational analysis including as training material for artificial intelligence systems is strictly prohibited without express written consent from iHeartMedia
  • Show Website
    Bloomberg Business of Sports
  • Provider
    Bloomberg L.P.

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